Rough Trade and Ditto Coffee unite to brew community, creativity, and great music.
Rough Trade is thrilled to announce a new partnership with one of the UK’s most exciting independent high street brands, Ditto Coffee - the café arm of Ditto Music, one of the world’s largest digital distribution platforms and home to over 3 million independent artists.
From Wednesday 9th April, Ditto Coffee will officially take over operations of the in-store cafes at Rough Trade East (London) and Rough Trade Liverpool, with plans to expand into Rough Trade Bristol later in the year. Visitors to Rough Trade's cafe spaces will be able to enjoy Ditto Coffee’s ethically sourced, expertly brewed coffee while browsing records and immersing themselves in a vibrant local community of music lovers.
As summer approaches, the partnership will also see a series of exciting live events and collaborative activations, continuing to celebrate the deep connection between coffee, creativity, and independent music.
"This is an exciting step to grow our ethos to support communities with our unique coffee and passion for music with a calibre of partner in Rough Trade. As fans and consumers of Rough Trade retail stores for many years, I can't wait to work together to really make waves across coffee, music and live events."
Tasha Murphy, Director, Ditto Coffee
"As advocates supporting the independent music community across Ditto Music and Ditto Coffee, I'm truly excited by this opportunity in seeing two likeminded brands come together to deliver a unique, engaging and truly supportive retail experience delivering the best coffee and music to each community across the UK."
Mike Murphy, Global Head Of Events & Partnerships, Ditto Music

"We’re thrilled to welcome Ditto Coffee into our stores. Their commitment to quality and community perfectly complements the Rough Trade experience. Whether you're crate-digging or just soaking up the atmosphere of a creative neighbourhood hub, now you can enjoy some of the best independent coffee in the country while you do it."
David Anderson, Director of People and Operations, Rough Trade
This new chapter sees a fresh mash-up of indie music, quality retail, and great coffee culture - all brewing under one roof.
Locations:
- Rough Trade East, London, Old Truman Brewery, 91 Brick Lane, London E1 6QL – Now serving Ditto Coffee, 10am - 4pm (11am-5pm Sunday)
- Rough Trade Liverpool, 54-56 Hanover Street, Liverpool L1 4AF – Now serving Ditto Coffee, 10am - 4pm (11am-5pm Sunday)
- Rough Trade Bristol, 3 New Bridewell, Nelson Street, Bristol BS1 2QD – Coming later in 2025